Expert Opinion

AMR International: the right questions
Expert Opinion / News / World
15 Feb 2017

AMR International: the right questions

At AMR International, we are often approached by event organisers looking for growth. Typical questions are – should we improve our sales force effectiveness; can we add exhibitor categories; can we increase prices; or bolt on “adjacencies” to make up for lost revenues?

Brexit reflection
Expert Opinion / News / Uncategorised / World
12 Feb 2017

Brexit reflection

With the UK’s exit from the EU looking inevitable, failing shock legal action or a drastic government u-turn, MICE professionals are looking at costs and strategies Matthias Tesi Baur Director MBB Media Let me serve the current trend of being politically a little bit inappropriate by releasing my personal view on Brexit without being diplomatic about it: I was against Brexit. Firstly, looking back at...

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Market shares and rankings
Expert Opinion / News / World
12 Feb 2017

Market shares and rankings

Jwc’s Jochen Witt & Eyal Knoll discuss the pitfalls of ranking the trade fair industry. It’s happened many times before, most recently, during UFI’s Shanghai Congress in November. An EVP of one or the major global trade exhibitions approached us and asked: “Tell me, what do you think is our market share?”. The short version of Jochen’s reply was: “Tell me, what do you think...

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Cvent’s tips for 2017 tech
Expert Opinion / News / World
02 Feb 2017

Cvent’s tips for 2017 tech

Advances in technology have led to sweeping improvements in the events management field. Here, David Chalmers, marketing director of Cvent, Europe, gives his views on which technology trends are likely to take hold in 2017 and beyond.

Hamburg reveals Elbphilharmonie pictures
Europe / Expert Opinion / Gallery / News
18 Jan 2017

Hamburg reveals Elbphilharmonie pictures

New venue Elbphilharmonie (Elbe Philharmonic Hall) is a waterside wave of a venue opening in January and stands in homage to Hamburg’s famous harbour and symbol also of a MICE renaissance in the northern German city. Elbphilharmonie offers a variety of spaces for congresses, small meetings and receptions. There’s also a Westin Hotel on site for fine dining, accommodation and meetings.

LA’s Olympic ambition
Expert Opinion / News
20 Dec 2016

LA’s Olympic ambition

LA has advanced to next stage of the 2024 Olympic Games bidding process, prompting VP of MICE at Los Angeles Tourism & Convention Board Bryan Churchill to discuss the event implications, and the city’s ascent

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