UK-based event website specialists ASP have revealed a new exhibitor showcase tool, Limelight, designed to allow exhibitors to generate leads through video demos, product features and live talks. The ultimate goal, the company says, is to improve the process of doing business through an event website.
Jon Benjamin, ASP’s Commercial Director, says Limelight can help organisers provide their exhibitors with a new opportunity to drum up interest in the lead up to their tradeshows.
“In light of the current climate, a few clients have asked us to come up with a way to provide additional support and value to their exhibitors and sponsors, so we are delighted to bring Limelight to life,” said Benjamin.
The product is free to existing ASP customers.
More information: www.asp.events
