Saudi Arabia’s ACE Exhibitions forms partnership with Ungerboeck


Saudi organiser ACE Exhibitions has announced the selection of Ungerboeck Software International to manage its full exhibition lifecycle.

ACE aims to be a leading organiser in the region, and will use Ungerboeck to manage their exhibitions from stand booking to receiving payment.

Hadi Al Harith, CEO of Ace Exhibitions, said: “We are proud of our association with Ungerboeck and look forward to using their comprehensive software for our exhibitions and events.

“Ungerboeck’s software covers the event industry’s entire planning, sales, operations and financial platforms. The end-to-end view will further enhance our team’s internal coordination as well as customer service satisfaction.”

Manish Chandak, CEO of Ungerboeck, said: “We are excited about our new partnership with ACE exhibitions. As demand for a consistent and enhance dexperience across all channels and touchpoints continues to increase, investments in technology like one ACE Exhibitions is making serve as the basis for better serving the needs of clients today and in the future.”

Charbel Chamo, account executive, Middle East, Ungerboeck, said: “We are happy to support ACE exhibitions in becoming the regional leader in organizing fairs and tradeshows. It is a great pleasure to see our community of users play a vital role in convincing ACE exhibitions to invest in Ungerboeck.”