Tag: Messe Berlin

Messe Berlin to become member of the World Tourism Alliance World

Messe Berlin has been officially awarded membership of the World Tourism Alliance (WTA). WTA members include national tourism associations, influential tourism enterprises, academic institutes and other institutions from around the world. The news comes ahead of ITB China, an international Messe Berlin spin-off set to take place from 15-17 May in Shanghai. Both parties say the partnership will help strengthen the communication between the global and...

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Messe Berlin restructures guest events operations EuropeRegion

As the Guest Events division at Messe Berlin restructures its services for organisers of trade shows and conventions, Anna Löhr-Freund (pictured) becomes head of the new trade shows & conventions division. “In terms of content there is a growing overlap between the various event formats, so it was only logical that we should take this step. It makes it easier to concentrate our expertise on...

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