SISO and the Virtual Events Institute to offer certification member benefit

The Society of Independent Show Organisers (SISO), has agreed that the Virtual Events Institute (VEI) certified training programme will become an official member benefit discount to the society’s members.

The VEI will provide an official discount to SISO members for its online education platform dealing with all aspects relating to the production, promotion, and monetisation of online and hybrid events.

The VEI was established to provide knowledge and training in online and hybrid events to global event and marketing professionals and the eleven-module on-demand, VEI certification programme allows event professionals to learn at their own pace, from leading subject matter experts, and receive an industry-recognised qualification. 

Speaking of the partnership, Doug Emslie (pictured), SISO chair and Tarsus Group CEO, said: “The pandemic has accelerated the use of digital services that our members provide to their customers. Working with VEI will help our members continue to refine and improve their digital offerings and we are also excited to continue to share best practice to deliver more opportunities for our member customers to learn, network and do commerce.”

Sophie Ahmed, CEO and co-founder, VEI, added: “SISO is known for driving excellence in events and its members are event industry leaders. This partnership perfectly aligns with our mission of driving innovation and excellence in online and hybrid events. By providing training we are helping to facilitate exceptional digital event experiences. As online and hybrid events continue to offer new avenues to expand global reach, develop new revenue streams, gain greater data, and grow communities, it is key that event professionals have the skills to capitalise on these opportunities.”