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Worlds collide: World Meetings Forum AmericasFeatures

EW reports from the third edition of the World Meetings Forum. The 2015 edition of World Meetings Forum (WMF) took place in the idyllic beach resort of Cancun, Mexico, in early June, gathering 300 professionals from the exhibition and MICE industries, exploring topics specific to Mexico, Latin America and the rest of the world. The event was attended by delegates including international association presidents, corporate...

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Managing expectations: Is a show’s digital element a deterrent from the main event? FeaturesWorld

EW asked a panel of exhibition experts whether a show’s digital element can become a deterrent from the main event. Klaus Reinke Chief of strategy, Messe Frankfurt Group Many people in our industry still discuss traditional shows on the one hand and virtual exhibitions on the other hand. At Messe Frankfurt, we don’t believe in “black vs white” thinking. Neither do our customers. They have long...

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Go big or go home: Mega venues AsiaFeatures

The arrival of a mega-venue in a city can change the entire dynamic of its exhibition industry. EW looks at dealing with the giants There is a major issue rising in Shanghai, a giant of bricks, glass and thousands upon thousands of cubic metres. The Chinese city will soon be home to the world’s largest venue, a soaring tower of capitalism, an exhibition venue opportunity...

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Korean meetings industry stays strong in face of MERS threat AsiaFeaturesRegion

South Korea’s international business events calendar has been largely unaffected by the recent MERS outbreak, the Korea Tourism Organisation claims, as the threat posed by the disease appears to subside. No major international exhibitions or congresses scheduled for 2015 have been cancelled, says KTO, while events such as June’s International Council of Nurses (ICN) 2015 Conference took place with strong attendance at the height of...

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