nhow Amsterdam RAI is biggest hotel in Benelux

Amsterdam is now home to the biggest hotel in the Benelux market, with the opening of the newly-built nhow Amsterdam RAI hotel.

The four-star hotel is marketing itself as a ‘cosmopolitan social hub’ and as a meeting point for contemporary art, design and cultural expression.

Cultural influences from all around the world are on display throughout the hotel’s 24 storeys. The hotel, located right beside the RAI Amsterdam Convention Centre, has 650 rooms and has been designed to follow the six cardinal points to which the hotel points: north, northeast, east, south, southwest and southeast.

nhow Amsterdam RAI has nine new meeting rooms, with capacity for 145 people, all of which are located on the 23rd floor.

The food offering is spearheaded by The Entourage Group which will run two new eateries: a restaurant and bar on the first floor and a sky lounge and bar on the top floor, at a height of 91 metres with panoramic views out over the city.

Hermann Spatt, nhow Amsterdam RAI's General Manager, said: “At nhow, we believe a hotel should be an active part of the city; a crossroads for people, ideas, art, good food and cultural adventures. We want to welcome tourists, business travellers and locals.”

The iconic building housing the hotel was designed by Reinier de Graaf, an architect from the OMA Studio, founded by Rem Koolhaas. It is made up of three overlapping triangles, symbolising the multicultural backdrop that characterises the past, present and future of the city of Amsterdam.

Maarten Markus, Managing Director for Northern Europe at NH Hotel Group said: “2020 is off to a brilliant start. Only a matter of days into this New Year and we are already inaugurating our second nhow. nhow London opened its doors on 2 January only to be followed by the largest newly built hotel in Benelux, nhow Amsterdam RAI.”

Over the next three years the company plans to open another four establishments under this trademark: nhow Brussels, nhow Frankfurt, nhow Rome and nhow Lima.

Follow this link for a video showing how the hotel was built.