Mack-Brooks fastens on to global online approach for fixing community with new marketplace launch

Global exhibition organiser Mack-Brooks Exhibitions has launched what it says is the first online marketplace and digital business platform unifying Fastener Fair shows worldwide.

Fastener Fair CONNECT will bring together Fastener Fair Stuttgart, Fastener Fair Italy, Fastener Fair Mexico, Fastener Fair USA and Fastener Fair India communities on 17-18 November 2021 to provide a networking event targeting the global fastener and fixing industry.

Mack-Brooks says the new online event will enhance networking opportunities between geographical markets otherwise unable to meet due to Covid-19 related restrictions. The event will provide exhibitors with a platform to present their innovative products, equipment and technologies to a targeted global audience. Expert-led webinar sessions at Fastener Fair CONNECT will allow industry professionals to address the challenges of the fastener supply chain and discuss trends.

“Working together with the other brands will allow us to extend the shows’ remit by enabling cross-promotion between shows and expanding the digital event’s international audience reach. In addition, the event will combine highly relevant educational webinars and an unrivalled potential for the sector to connect internationally with peers and industry experts,” says Liljana Goszdziewski, portfolio director of the European Fastener Fairs at Mack-Brooks Exhibitions.

Fastener Fair CONNECT is a two-day online business trade, network and knowledge platform and its Exhibitor Directory offers an easy starting point to discover suppliers. Virtual stands will allow attendees to access exhibitor information, including product details and corporate videos.

Attendees will be able to send contact requests and pre-schedule meetings with the right supplier before the event.