Features

Why the festivalisation trend is sweeping through Singapore Features

Transforming business events into festivals is one of the innovative steps shaping Singapore, writes Martin Donovan, editor of Mix – Asia’s Creative Meetings Magazine.   High on the risk chart when it comes to innovation must be to create a festival out of a business event, giving it all the trappings of a youthful, breezy gathering of tech entrepreneurs while maintaining a core exhibition. Yet...

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The aims and ambitions of UFI’s president elect Features

Following this year’s UFI Congress in Russia, Craig Newman from the Johannesburg Expo Centre will begin his tenure as UFI President. Mike Fletcher caught up with him to hear his aims and ambitions.   What lessons from the past 12 months will you bring with you into this role as UFI President? The Johannesburg Expo Centre (JEC) hosted the Global Congress in 2017 and has...

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Building bridges AsiaFeatures

  EW takes looks at the Greater Bay Area in Southeast Asia, with the help of the Hong Kong Exhibition and Convention Industry Association.   The Greater Bay Area initiative is a central government plan to integrate Hong Kong, Macau and nine Guangdong cities into an economic and technology hub. Together with the new infrastructure projects – the Hong Kong-Zhuhai-Macau Bridge and the Guangzhou-Shenzhen-Hong Kong...

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When the going gets tough Features

The collapse of its signature event presented unseen opportunities for one of the US’s most international associations. Antony Reeve-Crook investigates. When the National Cable Television Association announced plans to ‘sunset’ its annual Internet and Television Expo (INTX) trade show in 2016, the term couldn’t have been more appropriate. The association was about to retire a 65-year-old event titled the Cable Show that it had dressed...

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Ex-high-bitions: inside the marijuana expo landscape AmericasFeatures

Antony Reeve-Crook gets his fix with Cassandra Farrington, the undisputed  queen of marijuana supply chain exhibitions   Cassandra Farrington is doing more than most when it comes to giving legitimacy to entrepreneurs coming out of the cannabis gray market. The former Citigroup Projects Manager is blazing a new trail in the global exhibitions industry. Having followed a conventional path in an unconventional market, launching the...

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