Tarsus Group’s flagship event, the Dubai Airshow, recently concluded its 2021 edition that saw more than 104,000 visitors, delegations, senior industry executives and media attend the five-day event, 14-18 November. The show was the first in-person edition for almost two years and organisers say attendance at the show increased by 24%, while trade visitor numbers were up by 50% on the 2019 pre-pandemic edition. By closing, the order book for the event totalled US$78bn.
The show featured several new sectors and feature areas with a particular focus on new technologies, sustainability and industry innovation via a start-up hub and the Aerospace 2050 forum.
Working closely with event partners, stakeholders and the United Arab of Emirates government, the show was produced in strict adherence with local health guidelines. Measures such as mask wearing, thermal screening, deep sanitisation and a revised show floor layout were in place throughout the event. In total 148 countries were represented at the show, with 20 country pavilions.
Ziad Al Hamzi, CEO of Lufthansa Technik, said: “The Dubai Airshow is a great opportunity to meet our clients face-to-face... It is also a great place to reach out to potential customers and business partners and bring in business as the market continues to pick up.”
Brian Cobb, chief innovation officer at Cincinatti International Airport, talked about his experience of the event as a speaker on the Tech Xplore & Cargo stages: “Expert-led timely content from cyber to commercialisation of advancing tech provided stimulating perspectives for how our industry is rising past a post-pandemic state. The Dubai Airshow demonstrates on the ground and in the air aviation’s roaring comeback that powers talent and technology forward.”
Douglas Emslie, CEO of Tarsus Group, organisers of the Dubai Airshow, added: “The figures speak for themselves, attendance at the show was exceptional and the number of global senior executives from across the industries has never been higher than this year.”
