Expert Opinion


Providing a forum for women  to fulfill leadership destiny Expert Opinion

Mary Larkin explains how SISO is expanding its Women’s Leadership Programme In its third year, the SISO (Society for Independent Show Organisers) Women’s Leadership Programme has grown to become a full educational programme at both the SISO CEO Summit and the SISO Leadership Conference. The mission of the SISO Women’s group is to provide a forum “where the industry’s aspirational woman comes to be inspired,...

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UFI’s 5 trends  to watch Expert Opinion

By Kai Hattendorf, UFI Managing Director Last year was a memorable one for the global exhibition and business events industry, with much attention on M&A, on changing event formats or ‘festivalisation’, and on a changing global landscape. The UFI team used its Global Congress at the end of 2018 as well as many separate conversations all around the world to identify the core themes that the association...

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Introducing SISO – the Society of Independent Show Organisers Expert Opinion

Executive Director David Audrain introduces the Society of Independent Show Organisers, who will be weighing in on a range of industry-related topics in future issues.   SISO is known by many in the global exhibition industry, but many others do not know the true scope of what the organisation entails. SISO is an organisation for ‘independent’ show organising companies, with ‘independent’ being a euphemism for...

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Fever pitch on Brexit Expert Opinion

James Heappey MP, chair of the UK’s All-Party Parliamentary Group for Events, tells EW about the UK event industry’s Brexit concerns.   The Brexit debate has reached fever pitch, and I’m not sure that anyone is really enjoying it beyond those few politicians and journalists for whom this defines their politics. My constituents tell me that they’re sick of it. Many of them oppose the...

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Exhibiting and the sustainability myth Expert Opinion

By Saskia Carrington, Quadrant2Design   According to a recent article in Exhibition World, it remains difficult to show clients that sustainable exhibition stands can be flashy, beautiful, and draw in leads from admiring show-goers. This may be true for many designers, but at its heart this statement reflects three fundamental misconceptions about sustainable exhibition stands: They have to be made from cardboard, or better still,...

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M Integrated Solutions’ creative director discusses exhibition stand design Expert Opinion

The World Exhibition Stand Awards are a new set of awards designed to celebrate the very best in exhibition stand design and experience – whatever the show, wherever in the world, and whoever the client. Ahead of the awards, EW spoke to John Young, Executive Creative Director at M Integrated Solutions, about the state of stand design today, and where the market is heading in the future.  ...

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Putting the events industry through the #10yearchallenge… Expert Opinion

A lot has changed in the last 10 years, with huge technological advancements opening doors for communication and development across all sectors, including the events industry. Nichola Jacklin, National Account Manager at the UK’s Center Parcs, has worked in the conferences & events department for 10 years. In this guest blog, she shares the pivotal changes she has experienced in the events industry over that...

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Which of the industry’s big players are making mistakes in Asia? Expert Opinion

Björn Kempe, ExposAsia CEO, takes a look at some of 2018’s big acquisitions and wonders – which of the industry’s big players could be making mistakes on the Eastern continent?   I made a mistake recently as a broker and sent the list of available assets to all my clients openly: a good move? Of course, not. Is it bad? I am not sure since everyone knows...

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IBTM China: what can we expect from the event this year? Expert Opinion

IBTM China, part of IBTM’s global portfolio of meetings and events industry trade shows, will take place at China National Convention Centre (CNCC) in Beijing, on 28 and 29 August. Nicole Ci, Project Manager, IBTM China, discusses the direction in which the event is heading.   What changes have you made to the show this year? The market in China continues to enjoy robust growth,...

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Event Horizon: Sustainability is not a fad Expert Opinion

“A region in spacetime beyond which events cannot affect an outside observer.” Event Horizon is a column by EW’s Stuart Wood, taking a look at the events industry from a newcomer’s perspective. In this third instalment, he locks horns with Veganuary, and wonders if sustainability is getting trend-ified.   2019 has arrived, and with the advent of the new year comes the time for many...

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