A Conversation with SNIEC (Shanghai New International Expo Centre)

In the latest of Exhibition World’s series of destination discussions, Iain Stirling speaks with Michael Kruppe, general manager at SNIEC (Shanghai New International Exhibition Centre). Despite the pandemic, SNIEC has had a successful few months and Michael takes us through the success stories, how they have coped with the Covid-19 situation over the past twelve months, and shares some ideas on the strategy for recovery in 2021 and beyond.