Travel Trade Market to showcase in China AsiaRegion

Supported by the Chengdu Tourism Bureau and organised by EAGLE (Italian Exhibition Group’s and VNU Exhibitions Asia’s joint venture), Travel Trade Market (TTM) is set to take place in Chengdu, China, 5-7 September 2018.

Europe Asia Global Link Exhibitions or EAGLE – a company of Italian Exhibition Group (IEG) and VNU Exhibitions Asia – and China Outbound Tourism Research Institute (COTRI) entered into a cooperation agreement related to EAGLE’s newest travel show, Travel Trade Market (TTM). COTRI is a leading independent research institute relating to the Chinese outbound tourism market.

The cooperation will consist of a series of events organised by COTRI during the TTM show with the purpose to promote several European destinations to the second-tier cities in China in the light of the EU-China tourism year (ECTY) initiative as well as a set of mutual promotional activities and cooperation on show’s Chinese buyer programme.

“We are excited to cooperate with COTRI in our path to build a professional international marketplace in the heart of some of the fastest growing tourism markets in China,” said Mr. Emanuele Guido, chairman of EAGLE and International and National Business Development of IEG.

Prof. Dr. Wolfgang Georg Arlt FRGS FRAS, founder and director of COTRI said: “With both EAGLE’s China-based shareholder and COTRI having worked in China for well over a decade, the cooperation of two such experienced industry players represented the next logical step to take.

“We have chosen the Travel Trade Market event in Chengdu as an optimal opportunity for our first collaboration,” Georg added.

TTM is is a B2B show that covers both inbound and outbound tourism sectors in China. The show gives international exhibitors the opportunity to meet top tourism buyers from the Central and Western parts of China and at the same time connects the Chinese destinations and inbound tourism operators with international buyers.

Chengdu Travel Trade Market together with TTG TRAVEL EXPERIENCE (a leading tourism marketplace in Italy) and Shanghai World Travel Fair (the largest travel show in the Eastern part of China) are part of a network created to facilitate the communication within the world tourism industry, as an added value to its customers and partners worldwide.