BESydney gets Lord Mayor and city on side for another 5-year plan

Business Events Sydney (BESydney) recently hosted the city’s Lord Mayor and key industry leaders for a roundtable discussion about Sydney’s future and how the private and public sector can together to achieve long-term success.

The meeting was the latest in a series of boardroom conversations organised by BESydney to promote information sharing and collaboration across the city.

Speaking at the roundtable, Lord Mayor Clover Moore, pictured with BESydney CEO Lyn Lewis-Smith, laid out her long-term vision for a green, global and connected Sydney of 2030.

Lyn Lewis-Smith, CEO of BE Sydney, underlined how the bureau and the city had been working closely to win business events for the city and attract international visitors over the past couple of years.

She welcomed an extension of this partnership, with the City of Sydney and BESydney entering a further five-year agreement through to 2021 to win further events for the city.

“The events we win for Sydney directly contribute to the success of our city’s businesses and future economic growth, and our competitive advantage relies on strong alignment,” said Lewis-Smith.  “In the words of one of our guests today: ‘We are all responsible for making this happen’.”

Meanwhile, world-renowned Noma restaurant has announced a 10-week residency at Barangaroo, Sydney.

Noma will temporarily close in Copenhagen to relocate to Sydney for 10 weeks from January 2016, to share the best of Australian produce as seen through the eyes of head chef, René Redzepi, and his team.

The project is the result of a collaboration between Tourism Australia and Lendlease.

Tourism Australia MD John O’Sullivan said that Noma Australia was a natural extension of its already successful Restaurant Australia campaign.
“A big part of Restaurant Australia has been about improving Australia’s perception as a food and wine destination. And, with one of the world’s top ranked restaurants about to open in Sydney, I’d say our country’s culinary standing has never been higher,” he said.

Gary Horwitz, head of retail at Lendlease said the partnership is testament to the vision that is being created for the waterfront dining precinct at Barangaroo: “When Lendlease was approached by the Noma team, we knew it was the perfect fit; René’s strong affinity to sustainability is aligned with our aspirations for Barangaroo. We are delighted to partner with Noma and Tourism Australia.”

Noma Australia will be located in the Anadara building at the Barangaroo precinct.

- Words by Paul Colston