Europe


UK organiser Mack Brooks Exhibitions partners with ADITUS Europe

UK-based organiser Mack Brooks Exhibitions has announced a new partnership with German ticketing and registration tech company ADITUS GmbH. Mack Brooks will be using ticketing, exhibitor management and admission solutions from ADITUS for seven trade fairs in Germany and Switzerland. Liljana Goszdziewski, Exhibition Director at Mack Brooks Exhibitions, commented: “One of the convincing factors was that ADITUS offers comprehensive, tailor-made solutions for the complex German-speaking...

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British Airways launch partnership with ExCel London EuropeWorld

British Airways and ExCeL London have launched a year-long collaboration that will grant BA exclusive airline partner status. The partnership will give British Airways the opportunity to use advertising space in and around ExCeL, as well as an opportunity to offer deals and discounts to visitors, exhibitors and delegates attending exhibitions and conferences, from the both the UK and overseas. The Docklands Airport is right...

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Russia: From red to amber… AsiaEuropeExpert Opinion

EW‘s Johnno G visits the Venice of the North and finds some Imperial exhibitionism.   Forgive me a self-indulgent moment on preconceptions, but before the FIFA World Cup this summer, you couldn’t have paid me to go to Russia. So political are the agendas to which we are exposed through the mainstream media, it is easy to believe what we are told rather than rely...

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Deutsche Messe acquires Chinese Laser Fair AsiaEurope

Hannover-based Deutsche Messe has moved to acquire a controlling interest in LaserFair Shenzhen, an established trade show for laser technology that is held annually in the southern China city, which has a population of over 12.5m. The move is part of Deutsche Messe’s strategy of expanding its event portfolio in what is one of China’s most important industrialised regions, and will give the company’s international...

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Gothenburg launches design competition for fourth tower at SECC Europe

The fourth tower at the Swedish Exhibition & Congress Centre in Gothenburg has moved closer to realisation, with a conceptual design competition launched, 7 November, to find a firm of architects to help visualise the city’s new meetings hub. In June, the Swedish Exhibition & Congress Centre Group received the go-ahead for its latest expansion plans, which include a project to build a new tower...

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This Spanish tourism fair is expanding into the MICE sector Europe

Tourism fair FITUR 2019, taking place in Madrid from 23-27 January, has announced a new B2B area focusing on MICE tourism. FITUR MITM – MICE & Business will contain a schedule of up to 30 pre-established appointments between exhibitor companies. It will provide a networking tool focused on incentives, meetings and business travel tourism. FITUR hopes the new area will connect exhibitors to 100 highly-qualified...

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The fastest growing exhibitions company in Scandinavia Europe

The Scandinavian Exhibition Group is a new holding company founded by the owner of Nice Events Scandinavia, together with co-operation partners. The Group is one of the top 10 exhibition organisers in Scandinavia, and by far the fastest growing. CEO Bjorn Delin attributes the company’s growth to a few factors. He commented: “We are growing very quickly through organic growth, new launches and co-operations as...

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Is ‘mixed reality’ the future of the event industry? Europe

The Event Industry Hackathon, which took place on 31 October and 1 November in RAI Amsterdam, gave 50 hackers, divided over eight teams, 24 hours to solve various challenges in the event sector. The winning team provided the best solution, answering the question of how the future of the event industry will look. Among the urgent issues touched upon were sustainability, matchmaking, experience and event...

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EN Indy Awards recognise independent event organisers in the UK EuropeGallery

EW‘s sister publication Exhibition News recently hosted the EN Indy Awards, an event designed to recognise the achievements of independent exhibition organisers and companies in the United Kingdom. The awards took place in London’s Honourable Artillery Company, and shone a light on those who were described as the ‘lifeblood’ of the exhibition industry. Attendees were treated to a three-course meal and a performance by impressionist and...

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Is growing business turning Iceland into MICE-land? Europe

Iceland welcomed 120,000 internaional MICE travellers in 2017, according to new figures released by Meet in Reykjavik. The figures highlight the growing importance of MICE to the Icelandic economy. The number of visitors has been growing at an average of 14.4% every year since the opening of Harpa Concert Hall and Conference Centre in 2011. Reykjavik and Iceland attracted 283 international meetings or conferences las...

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