Malaysia rAWrs back to honour the best in its business events industry Asia

Malaysia has again launched its call for nominations for the national rAWr Awards 2017, which aim to honour the country’s best business events and MICE industry practitioners.

The announcement was made at the Hilton Kuala Lumpur for the awards, which are a joint initiative between Malaysia Convention & Exhibition Bureau (MyCEB) and Malaysian Association of Convention and Exhibition Organisers and Suppliers (MACEOS).

rAWr (Recognising Award Winning Results) awards are open to all business event products and suppliers, registered as members of either MyCEB and/or MACEOS as well as event owners such as national associations or corporations that may not be members of either organisation.

Held biennially, the next rAWr Awards Night is scheduled to take place on 9 November. Submissions are open from 3 July until 4 September, 2017.

“Winning the rAWr Award seals one’s reputation as an event professional, instilling a sense of awe and respect for your company and individuals who are game-changers, challenging boundaries and continuously adding value to clients and the industry,” said Datuk Zulkefli Hj. Sharif, chief executive officer of MyCEB.

“We are on track with the government’s aspiration under the National Key Economic Areas (NKEA) to position Malaysia as a preferred business events or MICE destination in the region to complement the target of Ministry of Tourism and Culture of achieving 36m tourist arrivals by 2020,” added Datuk Zulkefli.

For the past five years, MyCEB together with its strategic partners have secured 654 international business events comprising of international conferences, corporate meetings, incentive travels and trade exhibition events which add an estimated RM4.1bn to Malaysia’s economy.


Tom Hall

Editor, Exhibition World

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