UBM has announced the acquisition of Business Journals Inc (BJI), a leading B2B media company, which produces fashion trade shows in New York and Las Vegas.
UBM purchased BJI for US$69m (approx. £47.4m) and the acquisition will complement UBM’s existing fashion trade show portfolio, which includes Accessorie Circuit and ASEAN Beauty.
BJI serves men’s apparel and women’s apparel with trade show brands AccessoriesTheShow, EDIT, FAME, Moda, MRket and Stitch. In 2015, the company’s revenues were approximately $40m-$33m from events and $7m from ‘other marketing services’.
Tim Cobbold, CEO of UBM plc, said: “We are delighted to have acquired BJI. This transaction is very much in line with our ‘Events First’, strategy. It adds to our presence in North America and also in the fashion sector, both of which were already strong following UBM’s acquisition of Advanstar at the end of 2014. We see excellent opportunities to deliver an improved experience for customers and to realise the operational benefits which scale will bring.”
